The front has a colorful illustration, and text that reads “Guess Whooooo? Mommy or Daddy”

The back is a fill-in-the-blank style. The back also has colorful illustrations matching the front of the card. 

Cards are flat style, non-folding, and professionally printed in 4.25x6 inch size. Cards are printed in full-color and double-sided on a heavyweight, uncoated cardstock. This material makes writing on them easy and smooth without smearing, and the writing dries instantly.